About Us
The Story of
Big Pine Customs

Big Pine Customs Inc. is a one-stop shop built on grit and precision. Based in Russellville, Arkansas, owner
Jake Holloway
personally handles every order—from digitizing your logo to the final stitch.
We ensure that every hat and garment meets our rigorous standards for quality. When you work with us, you’re not just getting a product; you’re getting premium, American-made craftsmanship delivered with a personal touch and unmatched customer service.

Meet the Maker: Jake Holloway
The History
Big Pine Customs started in 2019 in a single-car garage while I was working full-time as a State Park Ranger. What began as a passion for building custom furniture and wood gifts quickly evolved into a full-time obsession with craftsmanship. Four months after picking up my first CNC machine, I left my career as a ranger to pursue my business, moving back home to Russellville to grow Big Pine Customs Inc.
Over the years, the shop has shifted from saws and wood to thread and leather. For the last two years, I’ve focused exclusively on what we’ve become known for: premium hats and custom apparel. When you work with us, you’re getting American-made quality from a maker who cares about the details as much as you do.








